Support sales with sales-winning media

CHALLENGE:
Establish international brand in US market. Gain systems designer acceptance and buyer preference.

RESULT:
Company became known as the king of miniature pump sources.

CHALLENGE:
Introduce labor-saving CAD/CAM software & a new level of manufacturing productivity, establish a brand, gain market acceptance.

RESULT:
Company boomed.

Additional Sample(s):

CHALLENGE:
Introduce a new financial services company into a crowded, yet unsophisticated competitor market. Integrate a common promotional theme in trade press advertising, direct mail and web site.

RESULT:
Too early to assess market impact, but client associates love the concept. Come back for an update in 90 days!

CHALLENGE:
Reintroduce a leading SCBA manufacturer to a market that had not seen an ISI ad in five years.

RESULT:
Company and product recognition up. Reinvigorated sales network.

Additional Sample(s):

CHALLENGE:
Clearly communicate the benefits of quality lubrication filtration systems to an industry battered by deregulation and prone to cost-conservation and biased against capital equipment outlays.

RESULT:
Sales success and brand preference established.

CHALLENGE:
Establish a brand. Change market perception from commodity to preferred product status.

RESULT:
Company enjoys a solid reputation. Division sales soar in down market.

Additional Sample(s):

CHALLENGE:
In a market jaded by high tech claims, scores direct hits with an ad series that clearly conveys the advertiser's USP (unique selling proposition).

RESULT:
Mission accomplished. Company visibility improved dramatically. Web hits spiked accordingly.

Additional Sample(s):

CHALLENGE:
Work within global corporate style guidelines to establish a brand, change market perception from commodity to preferred product status.

RESULT:
Distributor sales climb.

CHALLENGE:
Clearly communicate the benefits of quality lubrication filtration systems to an industry battered by deregulation and prone to cost-conservation and biased against capital equipment outlays.

RESULT:
Sales success and brand preference established.

Additional Sample(s):